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Rolls-Royce in Chichester
... News from Goodwood - Archive 2006

9 January 2006 - Goodwood
Another strong year of sales has confirmed the position of the Phantom as the world's leading super-luxury car. Its international appeal has attracted buyers from more than forty countries around the world in the last twelve months, including a number of emerging markets. In total, 796 cars were retailed, an increase of 0.5 per cent over 2004 and a fifteen year high for Rolls-Royce.

Customers from countries including Brazil, Nigeria, Chile, Bulgaria, Algeria, Poland, Uzbekistan and Azerbaijan became Phantom owners for the first time in 2005, as well as from the more established markets. Worldwide, the top five dealers were spread across four continents. Beverly Hills was number one for the second year in succession, followed by Tokyo, London, Dubai and Abu Dhabi respectively.

Chairman and CEO Ian Robertson said, 'We have enjoyed another strong year, with the Phantom now clearly established and the foundations laid for the launch of our new products over the coming months.'

Rolls-Royce Motor Cars will show an extended wheelbase version of the Phantom at this year's Detroit Motor Show, with the intention of launching it in North America by the end of 2006. This is the second model to be built at the company's world headquarters at Goodwood, England, and will be joined by a third - the new convertible - in 2007.

8 February 2006 - Goodwood
His Royal Highness The Duke of York will visit Rolls-Royce Motor Cars at Goodwood, Chichester, on 21 February 2006.

During the visit His Royal Highness in his capacity of Special Representative for UK Trade and Investment (UKTI) will see the Rolls-Royce Phantom being hand-built and meet members of the workforce.

Rolls-Royce Motor Cars, which is part of the BMW Group, invested ú65 million in its new manufacturing plant and head office, which opened in January 2003 with the launch of the Phantom. In the process 550 new jobs were created. Since then the plant has won numerous architectural awards and the Rolls-Royce Phantom has rapidly become the best selling super-luxury car in the world. Around 90 per cent of the Phantoms built at Goodwood are exported around the globe.

The Phantom with Extended Wheelbase, which was launched in December 2005, is the second model to be built at Goodwood and will be joined by a third model - a new convertible - in 2007.

21 February 2006
HRH The Duke of York arrives   The welcoming party
His Royal Highness The Duke of York arrived at the Rolls-Royce plant in a Phantom.
In the welcoming party was (left to right) Mr Gordon Tregear - High Sheriff of West Sussex, Mrs Margaret Johnson DL - Chairman of West Sussex County Council, Mr Mark Hammond - Chief Executive, West Sussex County Council, Cllr John Ridd - Chairman Chichester District Council, and Mr Ian Robertson - Chairman and Chief Executive, Rolls-Royce Motor Cars.
In the leather shop   The Assembly Line
Ian Robertson and Ian Triggs demonstrate to HRH the laser cutting in the leather shop. Known as the 'silent factory' because the motor cars are moved by hand on the assembly line, four to five are produced each working day.
Ian Robertson and HRH   Seeing the funny side
Ian Robertson and His Royal Highness in humorous discussion at the conclusion of the Royal Tour.           Photos: Ian Burt

His Royal Highness The Duke of York today visited the Rolls-Royce Motor Cars manufacturing plant and head office at Goodwood near Chichester, in his capacity as the UK Special Representative for Trade and Investment (UKTI) - the organisation which encourages the international trade of British goods and services.

The Duke of York arrived at the plant in a Rolls-Royce Phantom and was welcomed by Chairman and Chief Executive, Ian Robertson. He toured the plant to see how the Phantom was built and met a number of employees.

'It has been a great pleasure and an honour to welcome The Duke of York to the Rolls-Royce plant today,' said Ian Robertson. 'We have been delighted by the success of our business, particularly as 90% of our production is sold internationally and so generates export revenue for UK plc.'

The facility at Goodwood was opened in January 2003, with the launch of the new Phantom, after Rolls-Royce became part of the BMW Group. The Phantom has since proved a great sales success, rapidly rising to market leadership, worldwide, within its sector.

North America accounts for around half of the worldwide demand, followed by the Middle East, the UK, Japan and China respectively. In 2005 almost 800 Phantoms were sold worldwide, which was the highest number of Rolls-Royces sold for fifteen years.

The workforce at the Goodwood plant is highly skilled. Each Phantom is hand-built to meet specific customer requirements and this requires craftspeople who are able to adapt their skills across a wide range of tasks. Many have come from outside the automotive world; for example the furniture-making, yacht-building, musical instrument and shoe-making industries are all represented. The majority of the workforce is British, although there are fourteen other nationalities on site. A total of 550 new jobs were created with the establishment of the Rolls-Royce facilities.

The second model to be launched at Goodwood was the Phantom with extended wheel base, in November 2005. A new convertible will follow in 2007.

28 February 2006
Rolls-Royce Motor Cars has unveiled a second experimental car, 101EX, at the Geneva show today. It has been hand built to explore a potential design direction for a future coupé model.

“It is a very modern car, a 21st century design that respectfully nods to the past but focuses indisputably on the future,” said Ian Cameron, Chief Designer, Rolls-Royce Motor Cars.

101EX uses the same lightweight aluminium construction that was developed for the Phantom, although the body is shorter by 240mm. A full four-seat coupé, twin coach doors add to the car's rakish good looks and streamlined coupé profile.

  101EX experimental car
Photo: Rolls-Royce Motor Cars Ltd  

The roofline is lower than the Phantom's, with a shallower glass area. Streamlined styling starts at the front with the famous grille, discreetly reclined, and extends back across a brushed aluminium bonnet and windscreen surround. The rest of the sleek bodywork is finished in dark tungsten. New 21-inch forged aluminium wheels complete the exterior look.

Inside, the cosseting interior has been designed for elegance and maximum comfort for all four occupants. Machined aluminium, fine leather and rosewood and red oak veneers are used throughout. Slim-line bucket seats offer outstanding comfort for front passengers while the exceptionally spacious rear seat delivers intimate comfort for two. Privacy is assured by the sweeping C-pillars.

The design team has experimented with interior lighting on 101EX, and the car features a 'starlight headliner' made up of hundreds of fibre optic cables to give the impression of a star filled night sky.

Ian Robertson, Rolls-Royce Chairman and Chief Executive, said, '101EX employs the same engineering philosophy as the Phantom, balancing high technology with hand craftsmanship. It illustrates the position of strength from which we operate and points the way for potential new models.'

Currently there are no plans to develop a production version of 101EX.

24 June 2006
Rolls-Royce heads the procession   The Chichester Gala Carnival was headed by two previous Miss Chichester Gala Queens, Patricia Davis 1967 and Sheila Brading 1975, chauffeured by Ted Meachem in his 2002 Rolls-Royce Corniche. They were followed by a new Rolls-Royce Phantom.
Rolls-Royce Phantom   Gala Queens
Photos: Ian Burt

27 June 2006

Rolls-Royce Motor Cars is sponsoring the week-long opening programme of events at Pallant House Gallery, Chichester, as a new £8.6 million contemporary wing is unveiled today. The gallery houses one of the most important collections of modern British art in the country. The new wing contains nine galleries which will showcase works by British artists including Peter Blake, Patrick Caulfield, Lucian Freud and Graham Sutherland.

Ian Robertson, Chairman and Chief Executive of Rolls-Royce Motor Cars said, 'It is a pleasure for Rolls-Royce to support this important opening. The local community can be very proud of the outstanding collection of British modern art on display at the gallery, which will become an integral part of the rich cultural life in this part of the world.'

The Rolls-Royce Phantom is hand built at the award-winning Rolls-Royce manufacturing plant and head office at Goodwood, Chichester.

29 September 2006

At a private function at the Paris motor show yesterday evening, Ian Robertson, Chairman and Chief Executive of Rolls-Royce Motor Cars, confirmed that work has begun on a new model series. It will be launched within the next four years. The new car will be smaller than the Phantom and cost between 200,000 Euros and 300,000 Euros before tax. Planning permission has been granted to expand business operations at Goodwood. Further details will be announced in due course.

Sales of Rolls-Royce Phantoms are forecasted to be around 800 cars by the end of 2006, marking a fourth consecutive year of growth. The Phantom and extended wheelbase version will soon be joined by a new convertible model that will be unveiled in 2007.

16 October 2006

Rolls-Royce has set a new target to recycle 75 per cent of all waste materials generated at its Goodwood facilities by the end of 2007. As part of the company═s commitment to sustainability, a new dedicated waste management centre has been set up at the manufacturing plant and head office to recycle all types of waste materials.

Employees are encouraged to recycle wherever possible and currently over 60 per cent of all waste items are recycled, from paper and cardboard to glass, cans and bottles, from redundant computer equipment to scrap metals. Parts ordered for production of the cars are delivered to Goodwood packaged in recyclable containers, which are returned for re-use.

  The grounds of Rolls-Royce Motor Cars.
Photo: Rolls-Royce Motor Cars Ltd

"Efficient and responsible waste management is a key part of our commitment to protecting the environment", said Ian Robertson, Chairman and Chief Executive of Rolls-Royce Motor Cars. "We cannot ignore or escape the environmental impact of waste materials - from simple items, like paper and cardboard, to more complex materials like paint and oil - and everyone here is encouraged to reduce or recycle waste".

Remnants from the wood shop are utilised by manufacturers of wooden products. Leather off-cuts are sold to buyers all over the world for use in other industries, for instance the fashion industry.

Even the landscape debris and the weeds cleared from the lake, in the 42 acre grounds, are composted for use on the Goodwood Estate organic farm.

15 November 2006

Rolls-Royce maunufacturing plant   Rolls-Royce factory 'hidden'
Photos: Rolls-Royce Motor Cars Ltd

When Rolls-Royce Motor Cars opened for business at Goodwood in January 2003, it was the culmination of four and a half years' work, following the acquisition of the brand.

Starting from a blank sheet of paper, the challenge was to design and develop a completely new car, worthy of the name Rolls-Royce, train a workforce to build it, appoint a global dealer network to sell it and, of course, design and build a new worldwide headquarters and production facility. Nobody in the automotive industry had ever tried to achieve so much, in such a short time - and I suspect never will again. However the result has been an unqualified success and one which is testimony to the tremendous efforts of a small, passionate team of people.

Once again Rolls-Royce sits proudly at the top of the automotive tree and the Goodwood facility has become a wonderful symbol of the new company. It is a place of which we are extremely proud acting as both our home and a physical embodiment of the organisation we want to create.

People from all over the world visit Goodwood - customers, journalists, photographers, and simply people who want to visit the plant and see how our unique cars are built.

The £65 million investment in the Goodwood site illustrates the company's commitment to the area. Rolls-Royce Motor Cars is committed to supporting the West Sussex region, playing an active part in the economic life, welfare and development of the local community.

Ian Robertson - Chairman and Chief Executive

Rolls-Royce in Chichester   -  News and pictures from the first plans to the latest announcements home backnext
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